How does a medical product enter the market?

The world of medical applications is fascinating and diverse. Just as varied are the demands of the medical staff on your equipment and the medical product design, which accompanies you day in and day out. In order for this to always meet the requirements, the demands must already be known during the design process and be taken into account to a large extent. Find out below what such challenges in medical product design can be at Held+Team, what philosophy we follow when working in the field of medical design and how you can benefit from our many years of experience in the field of medical product design.

As stated at the beginning, the challenges that medical work put on the equipment are enormous and varied, so these must be taken into account in advance of the medical design process.

One of the major challenges of medical device design is the usability of the medical devices: The design of medical devices must ensure that they can be used safely and reliably even in the most stressful and disadvantageous situations. In order to ensure the usability of medical technology and the closely related ergonomics of medical products, we work as closely as possible to the everyday practice of medical applications when designing medical products. In order to be able to guarantee that our designs in the field of medical product design always meet user requirements and improve their UX, we use personas and prototypical application scenarios, for example, to capture the practical situation in medical product design as precisely as possible. We then verify this during medical device design, for example through dummy programming, mock-ups and prototypes of the ergonomics developed.

Another challenge in the field of medical product design is the conception and planning of packaging designs and labeling. In medical product design, for example, they do not have the task of attracting attention, as is the case with products outside of the medical context, but primarily serve to communicate important information about the product, its properties and the context of use. When designing medical products, however, this is not done for pure self-interest, but is also of overriding relevance for the approval of new medical products.

Another challenge of medical device design is the consideration of corporate product design. In the case of medical product design, this refers to the implementation of a brand-coherent medical design with a high recognition value, which, however, must never be at the expense of user-friendliness. Combining these two aspects in medical device design is both difficult and challenging in order to achieve an excellent medical device design at the end of product development. More than 180 international design awards that Held+Team has received in the field of medical product design confirm this.

When developing medical product designs, we base our work on a double knowledge base: In medical product design, we mobilize both our experience from over 25 years of company history and your experience as a specialist for your specific application and environment. In this way, we pursue a holistic approach to medical device design, which enables the application context to be fully understood.

When it comes to the formal design and development of usability / UX for medical devices, a broad and well-founded knowledge base is of immense importance for medical device design. Our work in medical product design is based on a wide variety of studies and market-oriented analytics that we carry out with our customers as part of new developments. These form the basis for the development of medical technology design, medical usability and user experience in medical device design. However, this is only one possible mainstay of the knowledge reference in medical product design: As experts for medical products, we have often been able to build up comprehensive know-how over the last two decades, which can be mobilized for your medical product design. Of course, when designing medical products, this happens in close contact with you as our client. This way, when designing medical devices, we can respond precisely to the later application context and include external factors of use. Of course, we would be happy to advise you on this in the course of medical product design. Our experienced and competent team will be happy to support you and mobilize our experience for you and your project from more than 25 years of company existence as well as the knowledge from many hundreds of implemented projects in the field of medical device design.