held+team | Packaging for single use items in a hospital setting

Packaging for single use items in a hospital setting

A uniform design language was developed for the packaging of these products.
The design includes a fixed hierarchy for all product information and combines this with recurring visual design features. In the course of many test series, a graphic style was developed which as far as possible excludes the mix-up of medicines. By homogenizing these properties, the perception of the B. Braun brand as a "system provider" is strengthened.

The design is based on the corporate product design features developed by Held+Team for B. Braun.


Client:

B. Braun Melsungen AG

Service:
Packaging and Labeling
Year:

2019

Type:

Packaging series


held+team | Packaging for single use items in a hospital setting
held+team | Packaging for single use items in a hospital setting

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